# ReddFox > ReddFox is a Reddit outreach service for businesses. You write a campaign brief. ReddFox finds matching conversations, writes the posts and replies, and either publishes them or hands you the draft. ReddFox is a paid service at https://reddfox.xyz. It is not a downloadable app, a browser extension, or a separate AI subscription. One credit is one comment or one post and costs $0.25. Credits sit on the account and can be shared across campaigns. There is no automatic renewal. Credits are not refunded when a post is removed, off-topic, or wrong. Views, clicks, leads, and sales are not guaranteed. ## What a campaign needs A campaign needs a company name, a goal, keywords, a main search term, and communities to include. The campaign name, website, product page, and ignore list are optional. If a website or product page is added, ReddFox reads those pages once, when the campaign is created, and fills the writing policy from them and from the goal. ## Two ways to publish - Automatic posting publishes from a ReddFox Reddit account. The customer does not connect a Reddit login. Pace is set per day, week, month, or year, and the campaign can write posts, comments, or both. It still publishes at most one post, comment, or reply each hour. A removal lands on the ReddFox account. - Manual suggestions do not publish. ReddFox saves a list of posts from the campaign communities, plus relevant posts outside the include list. Ignored communities are left out. The customer drafts a reply with AI, then copies it and posts it on their own Reddit account. One draft uses one credit. Posting it yourself does not use a second credit. ## Pricing - Start: 100 credits for $25. - Build: 300 credits for $75. - Scale: 600 credits for $150. - More credits can be added in steps of 100, from $25. ## Pages - [Home](https://reddfox.xyz/): how the service works, the two campaign models, pricing, and answers. - [Buy credits](https://reddfox.xyz/billing.php): checkout for credits. The smallest purchase is 100 credits for $25. - [Terms of service](https://reddfox.xyz/terms.php): what the service does, that AI can be wrong, and that credits are not refunded. Account, admin, API, and sample preview pages are not public documentation.